Helene M. Blog

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Archive for February, 2011

Presentant Julia!

We wanted to introduce you to Julia, one of our stylists in our Portsmouth location, so we did a little Q & A to let you get better acquainted!

Q: Tell us a bit about yourself

A: I’m 27 years old and live in Portsmouth with my amazing boyfriend.  I constantly surround myself with art and music and find much of my style is influenced by both of those things.  My style is a good balance of feminine and edgy and my wardrobe is stocked full of both current pieces and vintage finds I’ve been collecting for years.  In my spare time I deal vintage clothing and enjoy immersing myself in the local arts and music scene in Portsmouth.

Q: How did you become involved with fashion?

A:Honestly, my love of fashion started before I can even remember.  When I was three years old I got “lost” in Jordan Marsh - they had to shut down the whole store and look for me.  When they finally found me I was in the shoe section trying on patent leather pumps!  That kind of set the bar for the next 24 years.  I have had a life-long love affair with fashion!

Q: What is your absolute favorite part of the job?

A: I love love LOVE our customers, so dealing with them everyday really is a treat.  I also have a total soft spot for visual merchandising.  Merchandising the store and arranging the windows and displays is like playtime for me!  Plus it’s a great way to figure out which pieces work best together when we get new merchandise in.

Q: Favorite Brands?

A: Too many to list!  But a few of my favorites are Rebecca Taylor, Diane Von Furstenberg, Beth Bowley and Alice+Olivia.

Q: Who are your style icons?

A: Most of my style icons are still the women I admired while I was growing up - Barbra Streisand, Stevie Nicks, Debbie Harry - but I also draw a lot of inspiration from Florence Welch (of the band “Florence And The Machine”) and Rachel Zoe. They’re both constantly including statement vintage pieces in their outfits that I can’t get enough of!

Q: What is your most memorable style moment?

A: When I was 14 I sewed my first REAL piece of clothing - it was this really pretty slip-style dress for the Valentine’s dance at my high school.  I chose this gorgeous cream-colored silk crepe with this huge vintage rose print.  I was so proud of myself.

Q: Any advice for the customers?

A: Beauty really is in the eye of the beholder but style comes from within.  If you feel amazing in what you’re wearing, you’ll look amazing in what you’re wearing - whether it’s a t-shirt and jeans or a DVF wrap dress.  And *trust* us - we adore you and we just want you to look and feel your best!

New Arrivals

New Arrivals include Diane vonFurstenberg, Drew, Envi, Rebecca Taylor, and Tory Burch! Make your weekend brighter with a new gorgeous piece in your wardrobe… Xo!